A cooperation agreement between Estonia’s largest game developer Creative Mobile, and German wheel manufacturer TEC Speedwheels has been signed.
With the latest update of the flagship Nitro Nation game, players will be able to customize their cars with a variety of TEC Speedwheels rims, including the AR1, AR6, AS1, AS2, GT1, GT2, GT3, GT4, GT6, GT-AR1. The TEC Speedwheels logo will also appear inside the game as decals screens and in race locations.
“This cooperation is a perfect match of our target groups. Young, cool and creative gamer meets our latest innovative TEC Speedwheels product designs.” commented Achim Becker, General Manager of Gewe Reifengroßhandel GmbH.
By introducing the real world wheel manufacturer within Nitro Nation, TEC Speedwheels gains exposure to an audience of millions of car enthusiasts and promotes further brand awareness in the European market as well as introducing themselves to potential consumers around the globe.
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